ROARING TWENTIES- YFCU 2020-2021 Theme
10 July 2020
'This past 15 months have been about us changing and rising to any challenge and we will have to continuing doing this, as we return to full strength following this pandemic. I believe there are seven areas for us to focus on in order to become stronger than we have ever been before. That’s why I have chosen the theme of Roaring twenties. As most of you will be aware by now I am a massive fan of anagrams so R.O.A.R.I.N.G stands for the seven core values.' Zita McNaugher, YFCU President.
R is for Recruitment
We will need to be innovative with how we recruit this year. Lockdown restrictions have resulted in no school visits and local shows being cancelled, all important activities in the recruitment calendar. As members we will need to work harder and use new ways to entice members to join us. We have a virtual world at our finger tips and we can always revert to a good old fashioned leaflet drop to spread our message. Now is the time to start planning your recruitment.
O is for Opportunities
The YFCU offers us as members lots of different opportunities. Opportunities to travel (under normal circumstances), opportunities to learn and opportunities to develop. Our travel opportunities may be slightly curtailed this year but we still offer plenty of opportunities for you as members. You have the opportunity to develop new skills through competitions and develop personally through holding committee positions at club, county and NI level. We have been working hard to continue to provide these opportunities even in a virtual setting and I would encourage everyone here this evening to focus on how to encourage members of your club and county to grasp every opportunity that we can offer.
A is for Attendance
Our pledge makes it very clear our attendance should be punctual and regular. Our association needs members to turn up on time and turn up time and time again, not social hangers on. What can you do to improve this?
R is for Retention
Retention is as important as recruitment. We need to retain members in order to provide succession plans in clubs. Retaining members can be difficult as we have to compete against other organisations, part time jobs and school work but we need to continually strive to keep members engaged within our clubs. As a club committee it’s important to understand your retention rates and find out where you can improve.
I is for Inclusion
If 2020 has taught us anything, it is “In a World where we can be anything, be kind”. We need to show kindness and inclusivity to everyone. Think about your club, do you offer inclusive activities, do you cater for all your members needs as much as possible?
N is for Neighbourly
We are a massive part of our local communities as we have demonstrated through all the support provided during Covid-19. Let’s continue to support our neighbours be it through buying local products, supporting local businesses or helping out in our local communities.
G is for Giving
Young Famers are known for being very charitable and last year instead of donating money, clubs donated time to their communities. Our association experienced a very tragic event back in March 2020 and due to this I have picked Aware as our charity for this season. AWARE is the depression charity for Northern Ireland which focuses on education and providing support to people on the illness of depression. To raise funds for the charity, I am asking you the members to join me in taking part in a virtual Mood Walk on 6th September 2020. Please put this date in your diary in anticipation of further details.
Fellow members, ask yourself, How do you and your club improve in all seven areas? You may be very strong in one area but leave a lot to be desired in another area. As a club committee come up with an action plan to improve. By working together and everyone focusing on seven core activities, we should be stronger than ever before.
If you or your club needs any help or support then please do not hesitate to get in touch with me or anyone in the Presidential Team
L&G, fellow members in conclusion Focus on the Roaring 20s- Recruitment, opportunities, attendance, retention, Inclusion, Neighbours & Giving.
This will lead us to become better farmers, better country men and better citizens